Competing With lower class Writers

For high-quality content creators it is discouraging to go online to a contract website like eLance or oDesk and see individuals bidding $.01 per word, or perhaps less. however may we tend to presumably build a living at that rate, and why would we would like to. however will we tend to contend with such low prices? the straightforward answer is, we can't. luckily, we do not have to be compelled to, and this post can make a case for why.

The makers of high-end cars like Mercedes, Bentley and Rolls-Royce do not practice a Kia business organisation and marvel however they may presumably contend. They acknowledge that even through a $500,000 Mercedes-Benz SLR McLaren Roadster and a $20,000 Kia square measure each cars, they don't seem to be even near identical product. there's definitely a marketplace for the Kia, even an outsized market. there's conjointly, however, a marketplace for the Mercedes. Of course, there's conjointly a marketplace for cars at nearly each value purpose in between.

Similarly, there's a marketplace for content at nearly each value purpose. Customers can expect far more if they're paying $.25 per word than they'd $.005, and that they have a right to. For those folks within the middle to high-end writing market, would like|we'd like|we want} to find out a way to market ourselves properly and conjointly a way to deliver the content our customers need.

What Makes High-Quality Content well worth the value

Here is associate degree example of the sort of writing I've seen from all-time low finish of the writing market. "When trying with high desires for nice article building, you'll look no additional than ME. i'll forever do the necessary to create certain you appreciate the most effective results, and on time." Yikes. Now, if you're taking some time, you'll perceive what they're making an attempt to mention. they need gotten their purpose across, barely. Of course, even the novice author from associate degree English speaking country would ne'er write like this.

It's not that the inexpensive content creators square measure lazy or stupid, they solely do not speak our language. Literally. I actually have nothing however respect for these people. they're making an attempt to enhance their ton in life, and if this is often however they'll sleep with, that is great! Honestly, their (really poor) English is way higher than my non-existent second language.

So, to induce to the purpose, there square measure many things that set high-quality content with the exception of the remainder, and these square measure the items that build it value so much more:

Readability - There square measure few things additional frustrating than visiting an internet site and having to struggle to browse each page as a result of the content is written therefore poorly. you'll bet that i will be bouncing right off {the website|the location|the positioning} and finding a site owned  by somebody United Nations agency takes pride within the quality of the content.

Persuasiveness - If you are looking to induce somebody to create a sale, click a link or take the other action, having persuasive content is crucial. If I will get somebody to shop for your product when reading my content, you will have to pay ME for it!

Flow - High-quality content can flow far better, and will not appear therefore stormy. From commencing to finish, the content ought to have a coherent feel to that, that readers love.

Search Engines - Google and therefore the different search engines are becoming higher and higher at judgment the standard of content. exploitation factors like bounce rate combined with advanced algorithms, Google can rank sites with high-quality content higher than those while not it.
So, rock bottom line is, as a high-quality author you ought to ne'er contend with an inexpensive author. If you are bidding on identical job, do not provide their $20 bid a afterthought as you kind in an exceedingly $200 bid. If the client is yearning for high-quality content, they're going to grasp to pass right over the ultra-low bids and opt for somebody United Nations agency will provide them the content they have. If a possible shopper tries to persuade you to put in writing for fewer than you are value, do not hear them (that's to not say you cannot negociate, however ne'er write for fewer than you are worth!).

Remember, you are mercantilism a Mercedes here (or a minimum of a pleasant Mustang), not a Kia. Writing for pennies simply to induce the task isn't a decent plan. I definitely have additional to mention on this subject, and i am going to circle back to that within the future, except for currently, hopefully this has given some comfort to those of you disquieted regarding bidding against the low-ball writers.